PORTALBERITA.CO.ID - The development process for the Luce EV, Ferrari’s inaugural production electric vehicle, was conducted under a shroud of intense secrecy, following initial varied public responses to its unveiling. This ambitious electrification project was not an abrupt shift but rather the culmination of a strategic, multi-year roadmap implemented by the Italian marque.
This expansive strategic plan reportedly commenced several years prior to the vehicle's introduction, focusing heavily on infrastructure and foundational design work. A key component of this initiation involved the construction of a new manufacturing facility dedicated to future models.
Central to this early preparation was the conceptualization of the 'Elettrica' project, which began in earnest in 2021. This foundational phase involved close collaboration with the design firm LoveFrom to establish the aesthetic and engineering blueprint for the electric offering.
The fundamental design parameters for this flagship electric automobile were successfully finalized and agreed upon by 2022, setting the stage for the detailed styling and engineering that would eventually be presented to the global market.
The extent of this tightly controlled development environment only recently became public knowledge following disclosures made by one of Ferrari’s principal engineers to international media outlets. This information provided a rare glimpse behind the curtain of Maranello’s secretive operations.
The confirmation of these clandestine development protocols came directly from Fabrizio Toschi, who shared these insights while speaking with the Australian media counterpart, Drive. The interview took place at Ferrari’s headquarters in Maranello, Italy.
As reported by Drive, Toschi highlighted the rigorous confidentiality surrounding the Luce EV’s creation, stating that the entire process was managed with extreme discretion until the strategic timing for disclosure was met. This ensured proprietary information remained protected throughout the critical design stages.
According to Fabrizio Toschi, the groundwork for the Luce EV, including the initial 'Elettrica' project planning with LoveFrom, started back in 2021, underscoring the long-term commitment to this new powertrain technology.
The final agreement on the core design architecture for the brand’s first EV was achieved in 2022, as confirmed by Toschi, marking a significant milestone before the public introduction of the final vehicle details.
